Sales Transformation & Training Manager

Poste

In this role, you will be the driving force behind transforming the sales organization into a benchmark of excellence. You bring data to life, turn insights into tangible results, and empower both Sales Management and Account Managers to consistently outperform expectations. By combining sharp analytical thinking with strong coaching and training skills, you make sure that strategy translates into execution every single day.

Responsibilities:

• Act as a trusted advisor to the Managing Director and Sales Management, translating strategic goals into actionable sales activities
• Deploy and optimize the sales process, embedding a culture of accountability and measurable results
• Use a data-driven approach to identify opportunities, gaps, and growth areas within sales performance, and turn these insights into clear action plans
• Train and coach Sales Managers and Account Managers on value-based selling, consultative techniques, and customer-centric solutions
• Design and facilitate learning experiences, including workshops, classroom sessions, and on-the-job coaching, to build lasting capabilities
• Monitor sales KPIs, provide actionable insights, and ensure CRM systems are fully utilized
• Drive cross-department process improvements with Marketing, Operations, and Customer Service
• Act as a change agent, building confidence, motivation, and alignment with the wider organizational vision
• Represent the region in alignment sessions with HQ, ensuring local execution meets global standards

Profil

• 8–10+ years in sales excellence, consulting, or sales leadership roles, with proven experience coaching teams and implementing sales processes
• Analytical, data-driven, and strategic thinker Excellent coaching, training, communication, and presentation skills
• Change management capabilities and the ability to influence without formal authority
• Fluent in English; Dutch preferred; additional languages (French or Italian) are a plus
• Enthusiastic, proactive, energetic, curious, and passionate about fitness and sports
• Bachelor’s or Master’s degree in Business Administration, Sales, Marketing, or related field

Batenborch International is your international partner in Sales, Marketing, Human Resources and Digital Recruitment, Executive Search and Interim Management across Europa & Africa. Performing by a candidate-driven, pro-active process. Operating within the branches Consumer, Industry, Services, ICT or Healthcare.