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The 16 quotes every Marketer needs to keep in mind


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  1. “SEO is not something you do anymore. It’s what happens when you do everything else right.”– Chad Pollitt
  2. “If you have more money than brains, you should focus on outbound marketing. If you have more brains than money, you should focus on inbound marketing.”– Guy Kawasaki
  3. “You can’t expect to just write and have visitors come to you. That’s too passive.”– Anita Campbell
  4. “When you start with what’s at stake for the buyer, you earn the right to their attention.”– Jake Sorofman
  5. “The best marketing doesn’t feel like marketing.”  – Tom Fishburne
  6. “We’re all learning here; the best listeners will end up the smartest.” – Josh Bernoff
  7. “If your stories are all about your products and services, that’s not storytelling. It’s a brochure. Give yourself permission to make the story bigger.” – Jay Baer
  8. “You can’t sell anything if you can’t tell anything.” – Beth Comstock
  9. “Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them and they may come and stay.” – Seth Godin
  10. “If you get bored with social media, it’s because you are trying to get more value than you create.” – Fast Company
  11. “Making promises and keeping them is a great way to build a brand.” – Seth Godin
  12. “If you do what you’ve always done, you’ll get what you’ve always gotten.” – Tony Robbins
  13. “It’s quite fun to do the impossible.” – Walt Disney
  14. “Don’t be afraid to get creative and experiment with your marketing.” – Mike Volpe
  15. “If you’re a good marketing person, you have to be a little crazy.” – Jim Metcalf
  16. “Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.” – Beth Comstock
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